The Great Omission

Marketing StrategyAnd Jesus sent forth his disciples two by two and said unto them, “Go forth and develop marketing plans, with which thou shalt draw all men unto the institution that I am founding.  And bring forth some kick-ass logos to let the nations know that thou art hip and relevant.  Create programs that appeal to very age group, and labor to bring much revenue into my coffers.  For this is the will of the Father, and by this shall all men know that ye are my disciples:  that ye excel at building religious corporations throughout the whole earth.”

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